Incisive Media Events has partnered with BusinessGreen, the UK's leading green business media brand, to help deliver on our sustainability strategy. Incisive Media Events mission in partnership with BusinessGreen is to create a genuinely sustainable events business.
As part of the new strategy, Incisive Media will commit to working towards the ISO20121 https://www.iso.org/iso-20121-sustainable-events.html sustainable events standard.
Our goal is to reduce our paper consumption, improve recycling rates, curb food waste and cut red meat at all our events. We will also look to deliver carbon offsetting at our events wherever relevant. In addition, we will be asking all suppliers to provide detailed information on their sustainability credentials and initiatives, we will ban plastic straws at all of our events, and we will focus on and highlight how to travel to our events via public transport.
For more information about BusinessGreen go to https://www.businessgreen.com/.
Not for Profit Partner
City to Sea - Key Messaging
About City to Sea
City to Sea is an award-winning not-for-profit environmental organisation campaigning to stop plastic pollution - from city to sea.
Through our fun, solutions-focused initiatives we're empowering individuals to make a difference in their communities, working with companies and retailers to help them tackle plastic pollution and reaching millions of people with our digital content and campaigns.
Our mission is ...
To connect our actions to the oceans, by giving people and businesses from all backgrounds simple ways to make a significant difference.
We believe that by 'connecting our actions to our oceans' we can safeguard our seas for the future. Our vision is for the world's waterways and coastlines to be strewn with sticks, sand and seaweed ... not plastic!
Our porpoise is ...
To awaken active hope, champion practical solutions and inspire positive action that serves to protect and restore wildlife, rivers and seas.
How we do it...
We run people-powered, community-serving campaigns that prevent plastic pollution at source.
2. Raising awareness of the issues
Our playful digital content is designed to create awareness and inspire personal change.
3. Enabling action from grassroots to boardrooms
Whether it's a classroom or a boardroom, our resources and campaigns are accessible by anyone.
We try not to reinvent the wheel and work with companies, NGOs and government to help change the world, together.
It's our secret sauce and you're welcome to have some. Just don't ask us for the recipe, as it's still a mystery ...
City to Sea started life back in 2014, when our founder, Natalie Fee, first saw the images of albatross chicks dying as a result of ingesting plastic. She began with a Crowdfunder to make a music video about plastic pollution ... and the rest grew from there.
From Nat: I lived in a city, I didn't swim, sail or surf. I'm not a marine biologist or scientist or explorer and I rarely visited the coastline. But around five years ago, I came across the trailer for a film called 'Albatross' by an artist called Chris Jordan. And it changed my life. I decided to do whatever I could to stop the suffering being inflicted on marine wildlife as a result of plastic pollution.
So I didn't set out to be an environmental campaigner. I had no idea when I started campaigning on my own with a crowdfunding campaign for a music video in 2014 ago that I'd end up leading a team of 21 awesome staff, running award-winning campaigns and stopping hundreds of tonnes of plastic from being produced, each year. And that for the most part we'd be making it up as we went along and that would be enough to achieve great things.
We're now a CIC (community interest company) with an amazing team of 20 people.
• We persuaded all major supermarkets and high street stores to #SwitchTheStick in 2017 - replacing plastic stemmed cotton buds with paper. A move which will stop over 478 tonnes of single-use, non-recyclable plastic being produced each year! Our petition was signed and shared by over 155,000 consumers in just two months.
• Our Refill campaign has grown from a pilot scheme in Bristol in 2015, to the UK's leading drinking water campaign, with over 17,000 Refill Stations across the UK. The Refill campaign was awarded Gold at the Global Good Awards in 2018 and our Refill film with environmental influencer Rob Greenfield, has been viewed over 775,000+ times.
• Our first ever Refill public awareness campaign ‘National Refill Day', held on 27th September 2018 reached over 33 million people, with #NationalRefillDay trending all day on Twitter a massive 63 pieces of media coverage, including coverage in Sky News, BBC, ITV, The I and The Telegraph.
• We engaged almost a quarter of a million people to petition with 38 Degrees, for a visible tax on single-use items, like coffee cups, at point of sale. 31% of these people went on to respond to HM Treasury's consultation seeking views on tackling the single-use plastic issue - which had the highest government consultation response rate EVER in government history.
• Appeared in national and international publications, on TV and directly reached over 3 million people with our #PlasticFreePeriods? video in 2017.
We don't just appreciate nature, we love it. Nature is our best buddy, our trusted advisor and our most important board member.
We make friends with the world, keep our messaging up-beat and simple and respect people we don't agree with.
We take risks with our content, we dare to make mistakes and we stay independent.
We believe a tickle is better than a punch and that changing the world can be fun.
We improvise, imagine and inspire ... learning from others and making stuff up as we go along. (Although not the facts, those bits are sacrosanct.)
Hugh Fearnley-Whittingstall says:
"City to Sea's campaigns are having a great impact here in the UK. Global plastic pollution is a serious threat to our seas and the wider environment and it's fantastic to see a group of dedicated people tackling the issue and making real progress."